Apple Card review: You’ll need an iPhone to maximize rewards
Editors’ take: Apple Card provides solid cash back rates and comes with no annual fee. However, maximizing rewards requires using Apple Pay, and the card lacks a traditional sign-up bonus.

Great for Apple Pay users

Annual Fee: $0
This content is curated by Intuit Credit Karma’s Editorial team using data from members who were approved for this card or similar cards, or who self-matched this card or similar cards. Intuit Credit Karma receives compensation from third-party advertisers, but that doesn’t affect our editors’ opinions. Our third-party advertisers don’t review, approve or endorse this content. Information about financial products not offered on Credit Karma is collected independently. Our content is accurate to the best of our knowledge when posted.
Here’s the average credit limit of members who matched their Apple Card or similar cards.
% of members by credit limit range
The average credit limit for members who have matched with this card or similar cards is $8,481, with $1,000 being the most common.

Here’s the average credit score of members who matched their Apple Card or similar cards.
% of members by credit score range
The average credit score for members who have matched with this card or similar cards is 700, with 760 being the most common. Note this is just one of the deciding factors when it comes to getting approved.

Member stats
Updated daily

30%
Average credit utilization (or what percent of the card’s credit limit is being used) of members who matched with this card or similar cards.

43 years
Average age of members who matched this card or similar cards.

$97,878
Average annual income of members who matched this card or similar cards. Note: Income may be estimated for some members by Credit Karma and may differ from members’ actual incomes.
Pros and cons

Near-instant use if approved

Solid rewards rate

No annual fee

Need an Apple device to access all features

Must use Apple Pay to maximize cash back

No sign-up bonus offer
Apple Card review
Updated July 24, 2025
This date may not reflect recent changes in individual terms.
Written by: Tim Devaney
Is the Apple Card worth it?
The Apple Card might be a good choice for loyal iPhone and Apple customers who want an easy way to earn rewards — especially on purchases made at Apple and select purchases made at certain partners including Walgreens, Uber and Mobil. If you’re not an Apple user, you may prefer a cash-back card with a simple rewards rate instead.
The Apple Card is best for people who are comfortable using Apple’s digital wallet. When you use your Apple Card in Apple Pay, you’ll get 2% cash back. So, if you prefer paying with a physical credit card, or the stores you shop at most often don’t accept contactless payments, the Apple Card might not be worth it for you.
Apple Card at a glance
- Annual fee: $0
- Sign-up bonus: None
- Standout benefit: Apple Card Family lets you add a co-owner and up to four participants
- Best rewards rate: 3% cash back on Apple purchases and certain purchases with select partners
- Baseline rewards rate: 1% cash back on all other purchases
Apple Card best perks and features
Ability to make purchases quickly after approval
Apple Card offers a smooth experience with Apple devices using your Apple ID. If you’re approved, your Apple Card will appear in your Apple Wallet, and you can begin using it right away.
If the store you’re shopping at accepts digital wallet payments or Apple Pay, you should be able to make purchases instantly from your phone or other Apple Wallet-enabled device.
Solid rewards rate
Here’s how the Apple Card rewards, which Apple calls Daily Cash, break down:
- 3% Daily Cash on Apple purchases
- 3% Daily Cash on certain purchases with select merchants and partners — including Ace Hardware, T-Mobile, Nike, Uber, Uber Eats, Walgreens, Exxon and Mobil — made using your Apple Wallet
- 2% Daily Cash on purchases you make with Apple Wallet
- 1% Daily Cash on all other purchases
The Apple Card‘s cash back structure is competitive but comes with some limitations. While the 3% cash back on Apple purchases or certain transactions with select merchants is attractive, it’s the 2% cash back on all Apple Pay transactions that makes it especially appealing. This rate matches or exceeds many flat-rate cash back cards, but you must use Apple Pay.
You also can have your accumulated Daily Cash automatically deposited into a savings account to earn interest or set up Apple Cash to spend it or send it to people you know. Rewards are unlimited.
No annual fee
Apple Card has a $0 annual fee, which means you don’t have to worry about your cash back earnings being offset by annual charges.
What are the drawbacks of Apple Card?
Apple device required
You’ll need an Apple device to use Apple Card. If you have an Apple device and your application is approved, your Apple Card will automatically be loaded into your Apple Wallet and you can begin using it right away.
Must use Apple Pay to earn the most cash back
To maximize your cash back, you’ll need to do most of your spending through Apple Wallet. You can order a titanium Apple Card to use at places where Apple Pay isn’t accepted, but you’ll need to already have the digital version of the card in your Apple Wallet and use an iPhone or iPad to request a card.
Limited sign-up incentives
Unlike many cash back cards, the Apple Card doesn’t offer a permanent sign-up bonus. New cardholders will miss out on the immediate value that competing cards might provide, making the Apple Card less attractive for those seeking upfront rewards.
Other cards to consider
- Citi Double Cash® Card: This card may be a good fit for people who want a straightforward cash back card they can use without their phones.
- Chase Freedom Unlimited®: This no-annual-fee card offers cash back on useful everyday categories.
- Amazon Prime Visa: This card provides unlimited 3% back on your Amazon.com purchases or 5% back with an eligible Prime membership.
Credit Karma’s methodology
At Credit Karma, our goal is to help you understand a card’s most important features — and where it may fall short compared to other options — so you can make an informed decision.
When we evaluate cash back cards, we consider the following factors:
- Welcome bonus
- Cash back rates in bonus categories
- Usefulness of bonus categories
- Spending caps on bonus categories
- Baseline cash back rate
- Rewards redemption options
- Rewards redemption restrictions
- Cash back expiration
- Annual fee
- Interest rates
- Unique benefits and perks
Looking at these aspects of the card helps us determine whether we’d recommend it to our members.
FAQs about the Apple Card
Getting the Apple Card may be a good idea if you frequently use your Apple Wallet for payments and value Apple integrations.
Yes, the Apple Card is a credit card issued by Goldman Sachs. The Apple Card offers features that include no annual fee, cashback rewards and an Apple Wallet integration for managing your spending. While you can access with virtual payments, you can also request a physical card.
We’ve found that most Credit Karma members who report having the Apple Card or similar cards have good or excellent credit. But keep in mind, your credit scores are just one of many factors that card issuer Goldman Sachs may look at when determining your eligibility.
Member reviews
Most helpful positive review
August 4, 2023
Is something wrong with Credit Karma??
— Credit Karma Member
I just got the Apple card a day ago but I've been researching this card for a while now, just couldn't pull the trigger yet. I been seeing it on Credit Karma but never paid attention until I wanted to see what my odds were for the Apple Card. Surprisingly....it was poor! I only got an 819 and 820 vantage score, higher FICO scores, and good income. 0% utilization rate with 7 credit cards, might I add. Went ahead and applied anyway and approved within a couple of minutes. I got approved with a 10K credit limit with 16.24% APR. I highly doubt I'll be looking at recommendations from CK anymore. As I stated prior, I only had the card for a day, but I know this is going to be my favorite credit card. Once approved, the card is ready to use and gives an option to set all your payment methods to Apple Card as default. I really got it for the 4.15% APY savings account through Goldman Sachs. That set up takes about a minute and you have a high yielding savings account that you can have your cashback deposited automatically. Bottom line, don't listen to all of CK recommendations. If you are worried, the good thing about the Apple Card application is that you will see your approval, (or disapproval) before you get the option of accepting the card with the credit limit. Good Luck!!
Most helpful negative review
February 15, 2024
Terrible Card
— Credit Karma Member
Be careful applying for this card. They advertise no credit checks yet a hard credit check showed up on my credit report. I was late paying .59 cents. Each month they made me send them a check yet deducted the .59 cents from my credit account. This hassle they put me through, three months of begging them to cancel this card, and they deduct over 100 points off my credit account for .59 cents that I paid on time. Although I disputed it. Goldman Sachs won. Now I have a credit for $9.00 because they overcharged me. You can’t win with this credit card.