Amazon Prime Visa: Is it the ‘everything card’?

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Louis DeNicola is a personal finance writer and has written for American Express and Discover. Editorial Note: Intuit Credit Karma receives compensation from third-party advertisers, but that doesn’t affect our editors’ opinions. Our third-party advertisers don’t review, approve or endorse our editorial content. Information about financial products not offered on Credit Karma is collected independently. Our content is accurate to the best of our knowledge when posted.

This offer is no longer available on our site: Petal® 1 Visa® Credit Card


  • No annual fee or foreign transaction fees
  • 5% back on and Whole Foods purchases
  • Rewards redeemable on, or for cash, gift cards or travel


  • Only available if you have an Amazon Prime membership, which costs $139 a year
  • Potentially high APR
From our partner

Amazon Prime Visa

3.6 out of 5

From cardholders in the last year

See details, rates & fees

What you should know about the Amazon Prime Visa

No annual fee … sort of

Technically, the Amazon Prime Visa doesn’t have an annual fee. But there’s a catch: You must be an Amazon Prime member to apply for the card, which costs $139 per year (or $14.99 per month) for a nonstudent membership.

Of course, that $139 goes toward more than just maintaining your card each year. Amazon Prime benefits include free shipping, Prime Video and additional savings at Whole Foods Market, along with a long list of other perks.

If you’re already an Amazon Prime member, then the cost isn’t a concern. But if you’re considering signing up just so that you can apply for the card, think about the cost carefully. A different cash back card with a lower annual fee (or a cash back card with no annual fee at all) might make more sense (and cents!).

Cardholders who cancel their Amazon Prime membership can keep the card, but they earn lower cash back rates in certain categories.

You can earn a lot of rewards

The number of points you can earn with the Amazon Prime Visa depends on where you shop.

  • 5% back on purchases at and Whole Foods
  • 5% back on Chase travel purchases
  • 2% back on purchases at gas stations, restaurants and local transit/commuting
  • 1% back on all other purchases

You can then redeem those rewards toward an eligible purchase on But it’s worth noting that you have other options for redemption, like cash back, gift cards and travel. In these cases, $1 of rewards is equal to 100 rewards points, and vice-versa.

In other words, you can get the same value out of this card with cash back as you could with eligible purchases. That makes this card more versatile than many store-branded credit cards, which usually require that you use your rewards only at the store and its affiliates.

Similarly, while other cards offer 5% cash back on purchases, they may switch which stores or categories you’ll earn with throughout the year and limit how much you can earn.

The Amazon Prime Visa offers unlimited earning potential. Plus, Amazon sells a wide variety of products.

You can use this card anywhere Visa is accepted

Some store-branded or retail credit cards are only accepted at the associated store, and possibly with other affiliated brands.

But you can use the Amazon Prime Visa for purchases anywhere that Visa is accepted.

A potentially high APR could cost you

The Amazon Prime Visa has an APR of 19.49% - 27.49% on purchases and balance transfers.

A high APR isn’t a concern if you pay your bill on time and in full each month. But if you carry a balance, then you might wind up paying a lot in interest. We don’t recommend using credit cards for purchases you can’t afford to pay off by your due date, but the APR is still a consideration if you have to cover emergency expenses that don’t easily fit into your budget.

Other Amazon cards to consider

There are a few more details that might help you decide if the Amazon Prime Visa is a good fit for you.

There are other Amazon credit cards out there

The Amazon Prime Visa isn’t the only Amazon card — there are several choices you can consider.

  • Store Card
  • Amazon Prime Store Card
  • Amazon Rewards Visa Signature Card
  • Amazon Prime Visa

You can only use the two store cards on

The other Amazon Visa card is similar to the Amazon Prime Visa in that you can use it elsewhere, but it doesn’t require an Amazon Prime membership. It also only gives you 3% back at, Whole Foods and Chase Travel.

Also, know that you’ll be considered only for the card you apply for, so be sure to apply directly for the Amazon Prime Visa if that’s the card you want.

Part of an Amazon Household with Prime? You might still qualify.

Even if you’re not the main Prime accountholder, you might qualify if you have Prime benefits that someone shares with you via an Amazon Household (which allows you to share Prime benefits between members of the same household, including up to two adults, four teens and four children). This could lower the card’s “annual fee” for you, depending on if (and how much) you contribute to that Prime membership fee.

If you choose to remove the card from your Amazon account, you’ll no longer earn 5% back on Amazon or Whole Foods Market purchases. You can relink the card to get the higher rate back, though.

Understanding your points and redemption options

We’ve touched on earning points with the Amazon Prime Visa — now let’s take a look at how you can use your points. The good news is that there are lots of options.

On, you can redeem your points to pay for part or all of your eligible purchase.

To use your points at, select the Amazon Prime Visa as your payment method when checking out. You can then choose the dollar amount you want to cover using your points. Using your points this way gets you a redemption value of $1 per 100 points.

You can also redeem your points for cash back, gift cards or travel. The redemption value may vary for other types of redemptions, but 100 points also equals $1 for, travel, gift cards and cash back.

Who is this card good for?

If you do most of your household shopping on and grocery shopping at Whole Foods, the Amazon Prime Visa could be a match.

Even if you only occasionally shop at these stores but tend to make large purchases when you do (like doing all your holiday shopping on, it could still make sense to get the card because it technically doesn’t have an annual fee.

But the rewards probably won’t be worth it if you don’t think you’d get much use out of an Amazon Prime membership or you’d wind up carrying a balance from month to month. Make sure you can afford to pay off your card on time and in full each month, and don’t get tempted to make more (or costlier) purchases just because you’ll earn bonus points.

While there isn’t a foreign transaction fee, you also won’t earn a higher rewards rate on travel-related purchases with the Amazon Prime Visa. It might make sense to keep a travel rewards credit card in your wallet for when you’re booking travel or you’re away from home.

Not sure this is the card for you? Consider these alternatives.

The Amazon Prime Visa isn’t a perfect fit for everyone. If you’re looking for a new card but haven’t fallen in love yet, take a look at these other options.

About the author: Louis DeNicola is a personal finance writer and has written for American Express, Discover and Nova Credit. In addition to being a contributing writer at Credit Karma, you can find his work on Business Insider, Cheapi… Read more.