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A key to optimizing your credit is understanding the role your credit score plays in determining your credit limit and how credit limit will impact your credit score in return.
The seemingly arbitrary way a credit card company decides your credit limit is actually a result of considerable testing and analysis. Underwriting is the process by which credit card companies determine who to approve, at what rate, and at what credit limit. Underwriting guidelines are guarded company secrets because they can significantly impact the profitability of a credit card portfolio. There is little transparency around the credit card industry regarding underwriting requirements, and limited understanding in consumers' impression of how credit limits are determined.
To shed some light on the practice, Credit Karma sampled over 500,000 credit card accounts in June 2009 and compared average user credit limits with their credit scores. This graph below shows a correlation of consumers with a higher credit score having higher credit limits.

The connection of higher credit score and higher credit limit becomes crystal clear when we consider the purpose of credit card underwriting. A cardholder's credit score can, among other details, indicate their risk of defaulting, history of on-time payments, and good (or not-so-good) overall credit management. Using a consumer's credit score, a credit card company can calculate the consumer's expected default rate at any time to help determine whether an increase in the cardholder's credit limit could provide an additional revenue opportunity, or a credit line reduction is necessary to reduce risk of losses.
For example, a consumer with a fair credit score may have a $1,000 credit limit with an expected default rate of 10%, making the expected loss approximately $100 (Default rate 10% X Credit limit $1,000). A consumer with an excellent credit score may have a higher $10,000 credit limit with an expected default rate of 1%, making the expected loss approximately $100 as well.
In this scenario, with expected losses being equal, the excellent credit score cardholder is provided a higher credit limit, thanks to their better credit profile with lower default rate, enabling the credit card company the potential for greater profits through credit card purchases, fees, and interest. Not surprisingly, as credit card companies reassess their portfolios, they are continually looking for opportunity to manage their losses whether that is with credit line increases or reductions.
In fact, the spread of underwriting guidelines amongst different credit card companies diversely affects how each issuer sets their cardholders' credit limits. Based on Credit Karma data on the top 5 credit card issuers, Bank of America had the highest average credit limit at $11,288; Capital One had the lowest average credit limit at $3,254. This may be best explained by the difference in the types of consumers they target and their corresponding marketing approaches. Bank of America tends to leverage banking customer relationships by focusing on customers with higher credit scores, which accounts for the greater concentration of high credit limits. On the other hand, Capital One captures a larger segment of the credit spectrum by taking a chance on marginal credit consumers with lower credit scores, which accounts for the concentration of smaller credit lines.
The influence of credit score on credit limit works on a feedback loop: credit score influences credit limit, and a consumers' total credit available, which is the sum of their credit limits, can impact a credit score up or down. But the relationship between credit limit and credit score is not mutually exclusive. Other factors such as credit utilization, payment history, other lines of credit, Changes in spending patterns, and household income can contribute to an increase or decrease in consumers' credit limits.
The bottom line is that underwriting frames the rules of the game when it comes to issuing credit and setting credit limits. But by better understanding how credit scores influences credit limits and vice versa, you can play the game to your advantage with a more empowered approach to managing your credit health.
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I too, would like to see these banks fall on their knees! Especially Citi Bank. "
I've been with them over 18yrs and had ONE late pymt for the very first time last year. I called to apologize and explain that I was e-paying it and to please note my records. They seemed understand- ing enough at the time, but the following month, they had the nerve to raise my APR from 8 1/2% to 29.9 I was furious and called them several times, to no avail. I even wrote them a letter stating they were "loan sharks". Even the cr cards I'm still on time paying are raising their APR's. All before the new law goes into effect....How conveinent!! "
thenonnaof3 at 2:21 pm Feb 14
Reply Cancel ReplyAnyone know how to improve credit score in a short period of time? "
RROSALINDA at 12:07 pm Feb 14
Reply Cancel Replyi used lexington law, but it can be done by yourself. first pay off any outstanding debt or settle those debts. then contest anything on your credit report that is no longer current. The records will come off your credit records if the companies don't respond in 30 days, but they are highly likely to respond if you haven't made an effort to repay. "
b41924 at 8:58 am Feb 24
Reply Cancel Replyi just had my BOA credit limit reduced from 20K to 3300. they said it was because of past debt, in 2006 (due to divorce, but didn't default, paid everthing as arranged) "
It happened when I tried to charge a dishwasher for 350 and a cabin for 440. That set into motion an audit for "unusual usage" and they then lowered my limit. I had always paid off my balance every month ON TIME! "
laurie1040 at 5:09 pm Feb 13
Reply Cancel ReplyI don't understand why anyone wants a credit card? Why would you pay someone interest? If you do not have the money, you cannot afford it. If you are trying to build good credit, get a secured credit card. "
pajagre at 3:18 am Feb 4
Reply Cancel ReplyWhat if you don't have the money RIGHT THIS SECOND but will in two weeks? Credit cards allow you to make a purchase, then pay the balance in full. If you do that you'll never pay the company a single cent- that is, unless there are annual or other fees. It's not hard to find a no-fee card though. My current favorite is AMEX's Clear. No annual fee, no over-limit fee, no late payment fee, and if you pay on time each month, no interest. No cash advance fee either, which is nice (aside from the ATM fee). "
BCohen1983 at 7:37 pm Feb 10
Reply Cancel ReplyReasons I use a credit card: "
* Convenience (accepted almost everywhere). "
* Interest free "loan" by paying off the balance. "
* Protection against purchases. "
* 1 year added warranty for merchandise. "
* #1 reason of course is Rewards/Cashback. "
wannabedj at 7:41 am Mar 11
Reply Cancel ReplyWe agree.
CK Moderator
This is a very good graph showing the relationship between credit limits and scores. It doesn't make sense that someone with a score of 600 is getting $1500 limits though, so I wonder if the 500,000 accounts that were sampled might include their closed (and possibly defaulted) accounts as well. It would be interesting to compile such a study of open accounts only, to see what kinds of credit limits people can expect with their scores. "
KarmaKT1016 at 12:15 pm Jan 30
Reply Cancel Replyi dont understand why you pushing this silly Public Shavings Bank with monthly fee when there are many Secure credit cards which just charge you an annual fee only? Like bank of America or US Bank "
jiju5r33 at 7:35 pm Jan 22
Reply Cancel ReplyPublic Savings has no annual fee or monthly fee.
CK Moderator
Why does my truecredit in transunion shows a score of 704 and credit karma 592? "
jocasio at 4:11 am Jan 14
Reply Cancel ReplyTrueCredit recently changed their score from TransRisk to Vantage. The Vantage range is 500-990. I suspect that is the difference between scores now.
CK Moderator
its Jan 2010, what does credit karma use now? i recently bought my vantage score and it is in the 500s! my CK score right now is 714 "
janiesuper at 6:50 am Jan 30
Reply Cancel ReplyCredit Karma uses the Transrisk model from TransUnion.
CK Moderator
I use to have perfect credit. "
Seriously, I got married and it went to hell. "
suggestions "
Yettocome at 2:29 pm Dec 7
Reply Cancel ReplyWhat happened? Marriage doesn't affect your score/report unless you use joint accounts.
CK Moderator
My hang up is when the credit card companys tell me that the length of credit history isn't long enough, im 25 and my accounts have been open for 6-7 years a piece so what am i supposed to do. The real question is can they count!! "
nieshalpn at 9:53 am Dec 7
Reply Cancel ReplyMany companies use "adverse factor" reason codes. The reasons can often be confusing. Chances are your score was not high enough and that reason code was returned by the credit bureau.
CK Moderator
I do not understand this cycle. The average person who makes a decent living using credit to live. Pays on time, and at a certain expense (interest) but yet the goverment(Fed,State,& Local) are all having budget defecits, and they don't understand how money is tight in the home. Then they take our tax dollars and help out the banks? Then the banks take our tax dollars and offer no help to the average person? Does this seem backwards to anyone else but me? If Congress had taken the TARP funds, and distributed them to the taxpayer(any income bracket) wouldn't that money had more stimulus effect than the way they thought it would and didn't? Some people would have paid off debt, others saved, others invested, but most, being American, would have gone out and spent it, on new homes, new cars, luxuries, necessities. Think of all those businesses that would have scene and increase in sales volume (goods, services, deposits) and how that would have created jobs. Instead they gave it to the banks to shaft us instead. Makes no sense. "
drlacroix at 1:11 am Dec 2
Reply Cancel Replyi think that would have had more impact too! "
theman518 at 2:46 pm Feb 26
Reply Cancel Reply